Savvy retailers are creating an online presence to find new markets, sell more products and ultimately grow their e-commerce business.
Did you know that by 2017, 69% of all internet traffic is going to be video content? Customers are quickly looking for new ways to engage and interact with the content they consume and video content is one of the best ways you can do this. Apps such as Vine, Instagram and now even Twitter […]
Sage Ireland last night scooped the Marketing Excellence Award at the ICT Excellence Awards. Now in its 13th year and billed as Ireland’s most prestigious technology industry awards, the ceremony was hosted by Matt Cooper at the Ballsbridge Hotel in Dublin.
Starting a business is a lot like falling in love but things may have changed since then. All is not lost, you can fall in love with your business again and recapture the magic you felt in the start-up phase.
By Beatrice Whelan, Social Media & Content Specialist at Sage I have to be honest. When I was asked to review The Cheese Mall as part of a virtual book tour, I was a bit sceptical. I totally judged this book by its cover and thought, what can two mice teach me about marketing? Well […]
If you are an online retailer and are looking to maximise the natural lift in sales this Christmas, then you’re plans should be already under way. Here are 12 tips to help you get into the Christmas retail spirit.
Tips on how you can leverage your blog and social media sharing to bring search engine traffic to your website.
Irish businesses share their success and the steps that they have taken to ensure the longevity of their business. Get tips from leading Irish businesses and organisations.
I’m the new intern in the marketing department at Sage, and was asked to blog about my experiences so I’ve put pen to paper (or fingers to keyboard) to give you a glimpse into my first three weeks here.
Sometimes in companies that have both sales & marketing departments there can be a disconnect between both departments. Sales people are always complaining that the marketing people are not generating enough leads for them. Marketing people are always highlighting the amount of leads they have generated that have not been converted to sales. So who’s right?